Apple’s plans to build a self-driving vehicle are more than just rumors. “Project Titan,” as it’s been dubbed internally, has been well documented (if not acknowledged officially) since 2014, and while the venture to build an Apple Car has been helmed by some of the company’s top talent, we’ve yet to see even a single official concept.
Another blockade for Apple’s car plans will be the sheer amount of competition in the self-driving electric vehicles space. Tesla obviously has a major head start while Google continues to make progress with its self-driving Waymo taxis. By the time Apple is theoretically ready to put rubber to the road, who knows what the landscape will look like.